We do not train to Sell a Comb to a Bald Person for short-lived gains. We train to build Mutually Beneficial Relationships.
Organizations with Capable, Committed & Cultured Sales Teams Grow Faster & Achieve More than their Competitors & make a higher impact on all Stake Holders. With industry experience, insights Anand Chaturvedi has the expertise to identify and inculcate the hallmarks that are common in High-Performing Sales Professionals, Teams & Organizations.
Read more about Anand ChaturvediWhat Successful Sales Organizations Do Differently?
PROMISE TO CLIENTS
The People1st builds Sales Functional Sales Capabilities towards Maximising Performance
Why Anand Chaturvedi for Sales Training
- Extensive Sales Training experience of 20 years in India and subcontinent, Heading in both Food & Non-Food, Traditional & Modern Trade, Channel, B2B, Institutional Trade making the interventions highly experiential & impactful interventions.
- His hands-on Sales background and global behavioral facilitation experience make the program's Application, Behavior oriented, impactful & inspiring.
- He leverages Information & Insight, Execution & Measurement, etc. evolving Competencies in various interventions towards more Business-driven.
- Anand has mastered Sales processes & functional sales competencies to design and facilitate Sales Calls, Territory, Wholesale, Distributor, Sec. FF, and Management programs.
- His experience of training thousands of hours in the classroom and field has developed his insight and helped in laying down some success principles.
- Designing Sales Performance Tools & Training Films
- Anand Inspires & provides directions to Individuals & Teams to maximize their Performance.
Build High-Performing Sales Teams
- Sales functional Competency building – FMCG / Semi Consumer Durable, Channel & Institutional Sales.
- Sales Processes Development Program Design & Delivery (Territory Management, Sales Call Process, Merchandising & Picture of Success, Distributor Management, WS Management, Sec FF Recruitment & Induction)
- Sales Team Assessment and Development Programs
- Sales Team Train the Trainer / FF Coaching and development programs
- Management Trainee / Sales Trainee Recruitment and induction Programs
- Sales Team Field Force Effectiveness
- Sales Automation Process & Application Training for Maximizing Performance
- Modern Trade Sales Team Development Programs
TRUSTED BY PARTNERS
What our TRUSTED PARTNERS Say About Anand Chaturvedi
It was real pleasure working with you and getting your inputs in building HPC foundations in our leadership team.
I really appreciate the design of your program – “Discover to lead”, where you have not only leveraged the well proven tools like MBTI & FIRO B but also spend significant time in explaining the outcome, so as the insights can be best leveraged. You have very thoughtfully explained the preferences of each individuals and its impact on team. It has definitely enhanced the awareness & acceptance for each other and has really helped us structuring the mutual contract, ways of working, norms for collaboration & decision making protocols.
The overall experience was great which was not only based on use of these scientific tools but also your ability to put these insights into perspective was a highlight as well.
Thanks a lot and I wish you lot of success. 
Satinder Singh
General Manager
Mr Chaturvedi, is a veteran who brings with him a rich experience in institutional sales across diverse segments including Corporates, Government Departments and Public Utilities. Me and my team enjoyed his session on “Selling By Design” as they could really relate themselves to real life scenarios in business sales that he shared. Many of the best practices shared during the training were helpful in strengthening our operations and skills towards business sales.
Jayvadan Chandragupta Mistry
Chief
Winner Edge program that Mr. Anand Chaturvedi conducted for our North Sales team was among the best I have attended. He has a great skill to understand and connect with audience and train & polish their skills in very simple way. Team learned and enjoyed the program at the same time. There is a clear & measurable improvement in their performance after this training session
Sandeep Bakshi
Executive Vice President Sales
You had facilitated programme on “ Developing Team Performance Through Feedback & Coaching “ in Delhi & Mumbai for IEEMA team.
We thank you for this very useful program which was high on fundamentals, interactive in design and application friendly.
Anand with your diversified experience , inspiring and engaging style you made it highly participative and impactful for the participants.
We will recommend this program to all our associates so that they too can benefit.
Wishing you the very best for your future endeavours.
Sunil Misra
Director General
Thanks a lot for “Leading in Uncertain Times Program” . The feedback has been overwhelming and this training intervention was much needed at this time and has really energised the entire team.
Gagan Sehgal
President - Sales
Thank you, Mr. Anand for “Leading in Uncertain Times Program”. Truly appreciate your passion, involvement and energy level! Look forward to your continuous support.
Stay safe and take care.
Ganesh Minor
Sr. Vice President HR,
Mr. Anand of People 1st is the most trusted facilitator & Coach I have experienced in the industry & corporate sector. His executional excellence and energy level in delivering People leadership program has been visibly transformational. His coaching experience is so immersive to take the best out of individual with positive influence.
Another Program on Interpersonal Behavior development turned out to be magical wand for team & a witness full improvement in team performance at next level in accelerated time. Highly recommended program specially for a new team coming together to bring up high performance collaboration.
Am thankful for his coaching programs that helped us in building effective team & People leadership.
Ritesh Madvaiya
Senior Manager, Quality & Food Safety- INDIA BU QFS Head
Anand has been associated with Mars Wrigley for many years, in several capacities - and has played a consistent role in building the foundations of leadership capability for us. He is propelled by a unique combination of passion for the content he teaches, and professionalism built over many years of experiences in multiple industries and situations. This makes him a reliable partner, with the highest professional integrity, always keen to have a positive impact on everyone he interacts with. We are deeply grateful for his ongoing contributions to making Mars a better business.
Shahine Ardeshir
Head - People and Organization (P&O)
We had the opportunity to have Mr. Anand Chaturvedi conduct a functional leadership mentoring and visioning session for us . It was a very enriching and productive session . Anand Sir’s enthusiasm is highly inspiring. He brings with him a wealth of experience and knowledge that he uses effectively to breakdown seemingly complex problems into simple tasks. He is a great communicator and listener who is able to energize and bring together people of diverse backgrounds , areas of expertise and perspectives to align them to common goals. It’s been a great experience engaging with him.
Mala Mathur Prasad
Managing Director
